Emeralds Owner Purchases Ownership Stake in LUFC

November 12, 2013

Lane United FC sent out the following press release on Tuesday, November 12:

Redside Sports, LLC, the group which owns the nascent Lane United Football Club, is happy to announce that well-known sports entrepreneur David G. Elmore, owner of the Elmore Sports Group and the Eugene Emeralds, has purchased an ownership stake in the LLC.

David G. Elmore is owner and founder of Elmore Sports Group, a sports and entertainment company founded in 1969 that is comprised of six minor league baseball and hockey teams, facility management, special events and concession companies. Elmore Sports Group also owns travel and incentive companies that specialize in Olympic and World Cup sporting events. Elmore’s spirit of entrepreneurship extends to many areas beyond sports. He began investing in real estate in Vail, Colorado in the 1970s and expanded into travel, life insurance, hotels and manufacturing.

Local businessmen Frank Nakatsuma and Joe Hawes head Redside Sports, LLC, which stepped up to purchase the PDL franchise in the summer of 2013. The Lane United Supporters’ Trust (now informally called the Red Aces), owns a minority share in the LLC, along with several other individual contributors. Hawes and Nakatsuma have stayed on as lead shareholders and are now joined by Elmore. “When I heard of Mr. Elmore’s interest in joining the ownership group, I had to look no further than his outstanding track record in minor league sports franchises to know he would be a great addition,” says Joe Hawes.


Elmore and the entire Elmore Sports Group lend a vast amount of sports ownership experience and wherewithal to the club. “Having a formal relationship with the Emeralds and the expertise that brings with it is invaluable to what we hope to accomplish in the PDL. From a concessions, ticketing, and operations standpoint, it’s a perfect addition to our organization,” says Managing Director of Lane United FC Dave Galas. “We are excited about the innumerable possibilities for success and community involvement this partnership between the Emeralds and Lane United FC will provide to the area,” said Emeralds General Manager Allan Benavides.

Lane United FC played two exhibition matches in the summer of 2013 at South Eugene and Sheldon High Schools and will begin league play in the semi-professional Premier Development League (PDL) in May of 2014. Lane United plans to add a fully professional club, playing in the United Soccer Leagues’ USL-Pro division, as soon as a suitable stadium can be secured.

The 2014 Lane United FC Schedule will be released mid-December, and ticket sales will begin at that point.

Privacy Policy